Understanding and anticipating trends
Chapo
Atout France aims to provide the most accurate view of the tourism economy to assist French tourism professionals in adapting their development strategy and in offering travelers a range of products and services increasingly aligned with their expectations.
Corps de page
Key economic data
100 M
international arrivals by 2024 (Estimate by Atout France)
71 Bn
in international spending in 2024 (Banque de France)
18.6 Bn
in tourism investment by 2022
Atout France provides tourism industry professionnals with various observation tools:
- Monthly economic reports on the tourism sector
- Semiannual reviews of the tourism business
- A newsletter documenting the worlwide industry
- Regular surveys on the travel intentions of domestic and international customers, including thematic studies (e.g.: Satisfaction of tourist clientele in France, How the French feel about tourism in their country, Tourist investment in France)
France Tourisme Observation
In 2020, Atout France founded the "France Tourisme Observation," the data hub for the tourism sector in France.
The aim of this monitoring platform is to provide the industry’s stakeholders with an up-to-date, structural, prospective view of tourism in France.
France Tourisme Observation promotes data pooling, simplifies access to information, and provides a real-time view of market developments on specialized applications.